Command 125,000+ luxury buyers, top editors, celebrities, stylists, and paparazzi. Deploy 3-sided mobile LED broadcasting rigs right along Spring Studios, Meatpacking VIP lounges, and SoHo showroom circuits.
High-net-worth editors, VIP guests, and fashion buyers.
Viral street style photos, reels, and TikTok background placements.
Spring Studios, Skylight, The Shed, Meatpacking & SoHo.
Full-day continuous loops or split day/night party shifts.
We deploy dedicated mobile LED billboard trucks on continuous micro-loops around Manhattan's highest-density fashion runway nodes, including the SoHo & Broadway Fashion District and Times Square corridors.
The epicentre of NYFW. Our trucks loop Varick Street, St. John’s Lane, Beach Street, and Canal Street, passing directly in front of the main VIP red carpet entrance and celebrity arrivals.
Target high-profile designer pop-ups, The Standard, Boom Boom Room, and Soho House. Trucks cruise Washington St, 14th St, 9th Ave, and Gansevoort St capturing evening afterparty crowds.
Intercept foot traffic between Hudson Yards fashion venues (The Shed, Skylight) and the historic SoHo shopping district (Broadway, Mercer, Prince, Spring Street).
Unlike stationary sidewalk activations or experiential pop-up buildouts that require months of NYC Department of Consumer and Worker Protection (DCWP) and DOT permits, Demic Video Trucks operate as standard commercial motor vehicles. Discover more guerrilla marketing strategies for fashion and luxury brands.
11:00 AM – 4:00 PM. Target buyers, photographers, and influencer arrivals when natural daylight is brightest.
7:00 PM – 1:00 AM. Glowing neon & video art cutting through dark Meatpacking and SoHo nightlife corridors.
Ideal for specific 4-6 hour show drop windows, press previews, or afterparties.
Full 8 hours of dedicated cruising across Spring Studios, Meatpacking, and SoHo.
Dominate the entire fashion week calendar with multi-truck synchronized convoys.
Submit your dates and venue requirements. Our dispatch director will confirm availability within 4 hours.
Can we cruise directly outside Spring Studios on Varick Street?
Yes, our mobile LED trucks operate continuously along Varick St, St. John’s Lane, and Beach St right at the primary VIP and celebrity drop-off doors of Spring Studios.
Can we run late night loops around Meatpacking afterparty clubs?
Absolutely. We offer dedicated night owl packages cruising Washington St, 13th St, Gansevoort St, and High Line hotels until 2:00 AM.
What video specs are required for NYFW billboard campaigns?
We accept MP4/MOV high-resolution video formatted for 3 screens: Left/Right side panels (1280x720 16:9) and Rear back panel (640x720 9:10).
